Online Flourishing
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Online marketing is flourishing because of global recession (Detail...)
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| Online Computer sales in USA |
In 2006, the online-retail industry still accounted for only 7 percent of total retail sales, excluding travel. But certain categories represent a much higher percentage, like computers, where online sales make up 44 percent of the total. (detail…) |
| Customer Satisfaction |
USA online retail customer satisfaction is nearly 12 percent higher than it is in the overall retail industry (detail ...) (free membership needed) |
| Online - Offline Connection |
22 percent of offline sales are influenced by the web (detail ...) |
| Website importance |
Over half of UK consumers (53 per cent) would walk away from any business that does not have a website. (detail ...) |
| Quality Website |
85 per cent of UK consumers have more doubts or reservations buying from a business with a poor quality website. (detail ...) |
| PC Sales |
According to Gartner's preliminary forecasts, worldwide PC shipments are on pace to total 233.7 million units in 2006, a 10.5% increase from 2005. However worldwide PC revenue is expected to reach $ 198.3 billion, a 2.5% decline. (detail ...) |
| SA Computer sales |
Looking at PC sales overall by countries, out of the top 10, the 10th position is a country that sells 1.4 million units a year. SA sells 1.2 million units a year (detail ...) |
| Retail vs Online |
Around the world, retailers are faced with the threat of online retailing and other pressures. They are trying to win back market share by making customers' shopping experience more theatrical, with emphasis on the sensuous elements of an in-store shopping trip. (detail ...) |
| Dell facts |
In the year 2000. "Company sales via Internet reach $50 million per day".
In the year 2006, "Dell ships more than 10 million systems in a single quarter (Q4, FY06) for the first time in its history." (detail ....) |
| Large growth for small retailers |
2006 marked another record year of sales, but the fastest-growing merchants are smaller niche retailers who specialize and know what makes their customers tick" (detail…) |
| Europeans buy online |
A massive 80% of European internet users have bought a product or service online. (detail . . ) |
| Switch brands after online research |
New research from the European Interactive Advertising Association (EIAA) highlights that 40% of all European online shoppers have changed their mind about which brand to buy following research on the web. (detail . . ) |
| MasterCard survey finds 80% of SA Internet users shop online |
CDs, DVDs and VCDs emerged as the most sought after item category, with 58% of online shoppers saying that they frequently shopped for these items online.
Airline tickets and books & arts emerged as the next most-sought after items, with 45% of online shoppers saying that they had frequently shopped for these items in the three months prior to when the survey was conducted.(detail..)
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| The future is with the channel and not direct |
PC customer buying preferences will continue to push the PC market from direct to indirect during the next four years, forcing manufacturers to do a better job of customer segmentation and go-to-market strategies.(detail..) |
